About Us
The AI Recommendability Score for local businesses
We believe every business deserves to know exactly how AI systems see them — and exactly how to become the one AI recommends.
Who it's for
WebPresenceScore is built for local small-to-medium businesses: owner-operators who handle their own marketing or have limited help. That includes restaurants, dentists, plumbers, HVAC contractors, salons, lawyers, home services, medical practices, and gyms. Multi-location or franchise businesses use it to monitor consistency across locations. Reputation-sensitive professionals — doctors, lawyers, accountants — use it to see whether AI confidently recommends them or hands the lead to a competitor.
Who it's not for
We're not built for pure enterprise brands (they use Yext, BrightLocal, or custom stacks), e-commerce-only businesses, or big national chains with dedicated teams — though multi-location use is a fit.
Our Mission
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Transparency
- We strip away the jargon of SEO, AI-driven discovery, and digital marketing to give you clear, comparable data.
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Data-Driven
- Our assessments are built on real signals — search data, reviews, listings, and AI behavior — not vibes.
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AI-First, Not AI-Only
- AI Recommendability is a first-class category in the grade, but SEO fundamentals still matter. We measure both.
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Self-Serve, Cheap
- Free snapshot. $49.99 full report. No agency, no subscription, no per-month fee.
How we score
Your overall grade is a weighted roll-up of 8 categories. AI Recommendability is its own category, weighted at 20% — more than any single SEO fundamental.
| Category | Weight |
|---|---|
| AI Recommendability | 20% |
| Reviews | 20% |
| Search Engine | 18% |
| Website Quality | 17% |
| Social Media | 10% |
| Maps Listings | 8% |
| Directory Listings | 5% |
| News Mentions | 2% |
| Total | 100% |
The three pillars behind AI Recommendability
- Structure
- Consistent facts about your business across the web — name, address, phone, hours, services.
- Authority
- Strong reputation signals — review volume, recency, sentiment — that AI trusts when choosing.
- Presence
- Clear service/location content and authority mentions that AI can find and cite when recommending.
Why WebPresenceScore?
In today's digital-first world, your online presence is your storefront. But for many business owners, understanding how they rank, where they are listed, and what customers see is a black box.
We built WebPresenceScore to change that. By automating the analysis of search engines, social media, and directories, we provide a standardized "credit score" for your digital footprint.
And the landscape is shifting: alongside traditional search, people increasingly ask AI tools for recommendations. That's why we built AI Recommendability into the score itself — weighted at 20%, measured against the two competitors you actually compete with, and visible as its own line in the report.